EBG our brands and our story.
Essential Brands Group (EBG) was founded in Australia back in 2001 by Mike & Gayle Koolen. The passionate founders have worked tirelessly to see dreams fulfilled for hundreds of people in the EBG family, as well as a growing customer base who’s achieved greater business success with EBG products and services.
With more than 16,201 customers our brands
- I Luv Coffee
- I Luv Coffee Express (formerly Espresso Essential)
- I Luv Slush (formerly Essential Slush)
- I Luv Frozee
are successfully operating in markets such as NZ, UK and Asia, not to mention here in Australia.
EBG is well supported by successful infrastructure of customers, suppliers and staff. “The EBG family” continues to grow.
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